Board of Directors

Helen Hernandez
Helen HernandezPresident & Founder
Helen Hernandez is the founder of The Imagen Foundation. Prior to establishing the Imagen Foundation, Ms. Hernandez was the Vice President of Public Affairs for Norman Lear and Jerry Perenchio’s Embassy Communications (presently Sony Pictures Entertainment). Acting as this major television production company’s local and national liaison, she was most instrumental in developing and supervising various corporate programs that enhanced the company’s reputation in the national community for socially and culturally sensitive programming. For the last twenty-five years, Ms. Hernandez has been the Executive Producer for the Imagen Awards. Over the years, The Imagen Foundation has honored such entertainment industry professionals such as Antonio Banderas, Phil Roman, Edward James Olmos, Bill Melendez, Rita Moreno, Jennifer Lopez and Hector Elizondo. Under her leadership, the Imagen Awards have become one of the most prestigious awards in the entertainment industry. The awards exemplify the best of what Hollywood can produce in portraying the image of Latinos and Latino culture. With Financial support from Norman Lear and Jerry Perenchio’s Embassy Communications, staff support from the NCCJ, the cooperation of many entertainment companies, the leadership of Helen Hernandez, and a voluntary advisory committee of professional and community leaders, the Imagen Awards became a successful enterprise. Since 1985, the Image Awards competition has brought out the best and most talented portrayal of Latinos in television and film.
Anamaria Buranasakorn
Anamaria BuranasakornVice President, Human Resources for Fox Television Stations, Inc.
Anamaria Buranasakorn is Vice President, Human Resources and Community Relations for Fox Television Stations, Inc., which includes the Los Angeles duopoly of KTTV FOX 11 and KCOP UPN 13, regional sports networks Fox Sports West and Fox Sports West 2, and Twentieth Television, which produces and/or distributes programming and distributes feature film packages for the domestic syndication and cable marketplace. The Fox Television Station group, one of the nation’s largest owned-and-operated network broadcast groups, is comprised of 35 stations in 26 markets, covering nearly 45% of U.S. television homes. She joined KTTV in January 1990 as Personnel Director. Buranasakorn supervises all human resources activities, including employee relations and personnel recruitment, as well as salary and benefits administration, for the stations in the Western United States. Buranasakorn also oversees the stations’ community relations department, including outreach efforts, public service campaigns, community events participation and public affairs programming.

Prior to joining Fox Television Stations, Inc., Buranasakorn had fifteen years experience in human resources, including various positions within such diverse industries as textiles, banking and retail. As a member of the Management Training Program, she began her career in administration in 1975 at the J.W. Robinson Company. Buranasakorn currently serves on the Board of Directors of The Imagen Foundation and the Corporate Advisory Committee for the County of Los Angeles Human Relations Commission. She is a graduate of the University of Chile, with a master’s degree in social science. A native of Santiago, Chile, Buranasakorn and her family reside in Woodland Hills.

Susana AlonsoHuman Resources Consultant
Susana holds a Bachelor’s of Science degree from California State University Long Beach, where she majored in Business Administration with an emphasis in Human Resources Management. Susana previously headed Human Resources at Miramax. Prior to that, she was Senior Manager of Human Resources at Game Show Network, Staffing Manager at Universal Studios and Head of Staffing and Diversity Outreach for MTV Networks. Susana started her entertainment career at Sony Pictures Entertainment in their Human Resources department, however, initiated her current path in HR while an Intern at the Coca-Cola Bottling Company in Los Angeles, CA. Upon graduation from college, she worked at the Precept Group (a Benefits Consulting firm) in Newport Beach, CA. Susana is a native of Mexico and grew up in Southern California. She enjoys spending time with her nieces & nephews and outdoor sports and activities.
Jonathan D. Avila
Jonathan D. AvilaVice President & Chief Privacy Legal Officer for Walmart Stores, Inc.
Jonathan D. Avila serves as Vice President & Chief Privacy Legal Officer for Walmart Stores, Inc. Previously, Mr. Avila was Vice President — Counsel, Chief Privacy Legal Officer of The Walt Disney Company. Mr. Avila supervises data privacy law counseling and compliance for the domestic and international operations of Disney’s offline and online businesses. Prior to joining Disney, Mr. Avila was General Counsel and Chief Privacy Officer of Mvalue.com, Inc., a venture capital-funded Internet company. Mr. Avila also has served as Litigation Counsel to CBS Broadcasting, Inc., where he represented CBS in privacy litigation related to CBS’ news broadcasting activities. Prior to joining CBS, Mr. Avila practiced with the Los Angeles office of Latham & Watkins. Mr. Avila began his legal career as a law clerk to Judge W. Eugene Davis of the United States Court of Appeals for the Fifth Circuit. Mr. Avila has served as Western Region Co-Chair, and presently serves as a member of the Governing Committee, of the Forum on Communications Law of the American Bar Association. Mr. Avila was a member of the Advisory Group to the California Office of Privacy Protection with respect to its Recommended Practices on California Information-Sharing Disclosures and Privacy Policy Statements (SB 27). Mr. Avila also serves on the Board of Directors of the Imagen Foundation, a non-profit entity devoted to fostering positive portrays of Latinos in the entertainment media. Mr. Avila is the author of “Food Lion and Beyond: New Developments in the Law of Hidden Cameras” published in the Winter 1999 issue of Communications Lawyer. Mr. Avila has spoken publicly on a number of occasions on the subjects of data privacy and First Amendment rights. Mr. Avila graduated cum laude from Yale University in 1979 with a Bachelor of Arts degree in Philosophy, and received a J.D. from the Harvard Law School in 1984. Mr. Avila also holds a diploma from the University of Salamanca (Spain).
Javier Avitia
Javier AvitiaExecutive Vice President, Legal and Business Affairs for CBS International Studios
Javier Avitia is Executive Vice President of Legal & Business Affairs for CBS Studios International, based in Los Angeles, CA. CBS Studios International is the leading supplier of programming to the international television marketplace, licensing to more than 200 markets in more than 30 languages across multiple media platforms. Javier is responsible for overseeing the business affairs and legal aspects of CBSSI’s worldwide licensing of CBS and Showtime programs to foreign television broadcasters, EST services such as iTunes and SVOD services such as Netflix and Amazon. Other areas of Javier’s oversight include CBSSI’s format licensing business and 18 joint venture channels in Asia, Australia, the UK, Europe, the Middle East and Africa. Javier manages a team of lawyers located in London, New York and Los Angeles, as well as the personnel in the contract administration department.

Javier has worked in the entertainment field for over two decades, starting with Univision in 1993. In 1997, he joined Paramount Pictures where he worked first in Domestic Distribution and then in International Television. In 2006, Paramount International Television became CBS Studios International. Javier is a graduate of Harvard Law School and the University of California, Davis, and studied a year at the Universidad Complutense de Madrid in Spain.

Alfredo Ayala
Alfredo AyalaSenior Technical Staff, Research & Development for Walt Disney Imagineering
Ayala, responsible for leading Research & Development project teams, has helped design and create innovative effects for popular Disney Parks attractions such as the Haunted Mansion, Finding Nemo Submarine Voyage and Soarin’, among many projects. He holds over 10 patents and several publications in chemistry, artificial interlligence and what it take to be an Imagineer. Most recently he was part of a team working on the next generation of Audio-Animatronics figures called Autonomatronics. Many of Ayala’s past and present cutting edge projects are categorized as classified or Top Secrets. In 2007 he was the recipient of the Walt Disney lmagineering Spirit of lnnovention Award. 2011 he was recipient of the IMAGEN Award for Creativity. And in 2015 he was named one of the 20 most influential Latinos in tech by CNET, standing with other influential Latinos:
Enrique Guillen
Enrique GuillenSr. Vice President, Alternative Programming - NBC Entertainment
In his role as Senior Vice President, Enrique Guillen’s focus includes development of unscripted projects, international strategy, interactive initiatives, ad innovation and cross-company collaboration.

A National Emmy Award nominee, Enrique also worked for USA and Univision, and earned a MFA in Broadcast Journalism as a Fulbright Scholar at the University of Miami and a MBA from the Kellogg School of Management.

Edy Mendoza
Edy MendozaVice President, Comedy Series Development - CBS Entertainment
Edy Mendoza currently serves as Vice President, Comedy Series Development, CBS Entertainment. Mendoza has served in this position since May 2006. She reports to Julie Pernworth, Executive Vice President, Comedy, CBS Entertainment.

In her position, Mendoza develops and oversees CBS’s new comedy projects. She has been involved in the development of many of the Network’s hit comedies including THE BIG BANG THEORY, 2 BROKE GIRLS, MOM and MIKE & MOLLY. She is currently working on the new fall series LIFE IN PIECES and ANGEL FROM HELL.

Mendoza joined the CBS comedy development department in September 1996 as an assistant to Trilling. She was named Supervisor, Comedy Development in June 1998, was promoted to Manager, Comedy Development in June 2000 and Director, Comedy Development in September 2001.

Mendoza serves on the Board of the Imagen Foundation, an organization that encourages the positive portrayal of Hispanics in all forms of the entertainment media. Mendoza is a graduate of UCLA with a Bachelor’s degree in Communication Studies.